Practical Dermatology Follows Viora Progress
The March issue of Practical Dermatology has a special update regarding energy-based technologies, including coverage of ongoing Viora studies of RF Reduction and Tightening. You can read the excerpt here:
Viora: Studies of RF Reduction and Tightening Underway
A study of cellulite reduction treatment using the multifrequency RF Reaction™ is now underway, according to Viora. The study, which commenced last fall, involves the first and only multi-frequency radio-frequency cellulite treatment device available in the US. David J. Goldberg, MD is lead investigator for the study, which Viora says “will contribute to the clinical evolution of the Reaction, and will enable Viora to optimize treatment protocols further.”
Compared to single-frequency devices, the Reaction’s targeted multi-frequency RF capability is intended to provide practitioners flexibility to treat and cover a greater spectrum of cellulite conditions and their triggers.
Another study, to assess the safety and efficacy of the Reaction with the ST Applicator for temporary improvement in facial wrinkles, has nearly completed enrollment. Neil Sadick, MD is the investigator for the study, which now has some subjects with up to six months of follow-up. Clinically, physicians report use of the device for post operative irregularities, loose neck skin, and other tightening procedures.
For the complete article visit Practical Dermatology.com. To view the PDF version with images, click here.
Viora’s Reaction – A Tummy Tuck Alternative
If you’re looking for a solution to your muffin top, or just want to tighten up your stomach for the upcoming bikini season, a March 19th article from LocateADoc.com highlights the benefits of Reaction™ as an alternative to getting a tummy tuck (abdominoplasty).
Reaction by Viora – A Tummy Tuck Alternative?
If you can’t seem to lose that belly bulge with diet and exercise, or you have a small “pooch” after having children, you may have thought about getting a tummy tuck. The tummy tuck, also known as abdominoplasty, is plastic surgery procedure that involves removing body fat and realigning the tissues around the abdomen to create a flat, streamlined appearance. However, there may be another option for men and women who want to achieve that coveted silhouette without surgery. Reaction by Viora is a radio-frequency, cellulite reduction and skin tightening device that can tighten and sculpt the tissues to in the abdominal area. This innovative treatment may be an alternative to tummy tuck surgery in some people.
If you have been thinking about getting a tummy tuck and want to improve the shape of your midsection, set up a consultation with a cosmetic surgeon in your area. Your surgeon can discuss the pros and cons of surgery, and determine whether you are a good candidate for the Reaction by Viora treatment.
How Reaction by Viora Can Sculpt Your Midsection
The Reaction by Viora system is designed with three treatment applicators. These applicators are able to reduce cellulite, decrease the circumference of various body parts, tighten the skin, and also shape and contour the facial tissues. The technology can deliver RF energy at four different frequencies – for a superficial treatment, for a mid-layer treatment, and also for a deep treatment. A multi-layer frequency combines all of these three modes.
If you are getting Reaction by Viora treatments around your midsection or abdominal region, the medical practitioner will adjust the frequency based on how much fat and skin tissue is located in the area. The F-Contour is especially effective for reducing localized fatty deposits in the love handles and smaller pockets of fat around the waist. The B-Contour treatment is designed to reduce cellulite and can also tighten the skin around the abdomen. Your surgeon or medical practitioner will determine which applicator and what frequency will be most appropriate for your body and to reach your goals.
Top Benefits of Reaction by Viora
Since the entire Reaction by Viora treatment is non-invasive, you don’t have to worry about many of the side effects of surgery. Some of the other top benefits of Reaction by Viora include:
- Reduces the circumference of the skin tissues
- Helps to tighten and tone loose skin around the abdominals
- Reduces bumps and the appearance of cellulite in the treated area
- FDA-cleared device
- Delivers immediate results
- Reduces edema and swelling of the skin tissues
More information about the Benefits of Reaction Body Contouring Treatments can be found here.
Since any fat lost from this area isn’t permanent, you do need to maintain a healthy diet and exercise regimen to keep the fat off for good. You can return to regular activities shortly after your treatment, and there is no pain involved.
Learn more about tummy tucks in our information guide, or set up a consultation with a cosmetic surgeon in your area to find out if you are a good candidate for the Reaction by Viora treatment.
The above article can be found at LocateADoc.com.
New Device Shows Promise In War Against Cellulite
NEW YORK (CBS 2) — Cellulite can show up on people of any size and it is usually unwelcomed.
There are many products and cosmetic procedures that promise to diminish cellulite; from lotions and creams to lasers or liposuction. Now there is one more tool to add to the list of fat fighters.
CBS 2’s Mary Calvi reports about a new device that was recently approved by the FDA. It does the work of two different machines.
Lisa Castronovo is fit and trim, but she can’t seem to get rid of cellulite on the back of her legs.
“No matter how much you work out it, just starts to form,” said Castronovo.
A new technology called “Reaction” is the first device that combines existing therapies to treat cellulite and fat, and tighten the skin.
“A better overall result with fewer treatments,” said Dr. Matthew Schulman of the Mount Sinai School of Medicine.
The treatment uses traditional radio frequency energy to heat the skin, and vacuum therapy to increase blood flow to the area.
“Heating will cause the collagen to shorten and tighten the skin. Or it causes a controlled injury to the fat and causes the fat to disappear,” said Schulman.
There is very little discomfort with the treatment, but there can be some bruising afterwards.
“It just felt like someone was giving me a massage with really hot heat,” said Castronovo.
According to doctors, it usually takes a few visits to see the effects. A single maintenance treatment once or twice a year afterwards is suggested.
Insurance won’t cover procedures like this because it’s cosmetic. It will leave a dent in your wallet, costing about $2,500 for a six-week treatment.
For patients like Castronovo, it is worth it.
“I feel a lot better,” she said.
Viora launches a unique Risk Free Program to help medical aesthetic providers introduce the Reaction™, an innovative multi-frequency RF device for cellulite reduction and skin tightening.
We announced this exciting news this afternoon and want to share it with you!
Viora, a leading medical aesthetic manufacturer, announces the launch of a unique Risk Free Program for the Reaction™ – the new generation in Body Contouring and Skin Tightening! The program is available to medical aesthetic providers in the United States who are currently performing body contouring treatments but are looking for an upgrade in technology, or to those introducing it to their practice for the first time. Providers can get the Reaction™ for as little as $10,000 for a period of three months, without any commitment to buy the system at the end of the program.
“The economic situation, combined with skepticism in the market regarding cellulite reduction solutions due to the failure of other devices to deliver results, forced us to conceive this innovative program” says Viora CEO Josef Luzon in a press release. “The logic behind the program is that a practice with the right amount of traffic, can recap its investment in the program with just five patients for a series of treatments over three months; a long enough period to work with the system and feel comfortable in making the decision to purchase” he adds.
“The Risk Free program gives us the opportunity to truly test the potential of the system both clinically and financially. We are a month into the program and have already signed up enough patients to cover the cost of the program, and are getting great clinical results from the system” says Angel Turlington, WHNP, owner of Southeast Women’s Center in Clayton, NC. “It seems we will be able to accumulate enough revenue to cover a large portion of the system’s cost at the end of the period”
Viora Announces the Official Launch Date of the First and Only Multi-Frequency RF Device, Reaction™ at the AAD meeting on March 6th -8th, at Miami Beach, FL
Viora, a leading medical aesthetic manufacturer, announces today the official launch date of the Reaction™ – the new generation in Body Contouring and Skin Tightening! The launch will take place at the AAD annual meeting and exhibition, Miami Beach Exhibition Center, Miami Beach FL, March 6th – 8th, booth #1181.
The Reaction™ (http://www.vioramed.com) is the first and only FDA cleared bipolar RF device with multi frequency and vacuum therapy for body contouring, offering the medical professional an unheard of level of control and the precision to target specific depths, a combination that delivers immediately visible results.
The availability of different frequencies optimizes the thermal effect at different tissue depths and improves treatment accuracy and offers flexibility by providing 144 treatments combination for the practitioner.
Watch an Introduction Video About the Reaction:
In addition, due to its unique technology, Reaction™’s treatments are comfort for the patient. Reaction’s applicators unique design makes the treatment smooth and relaxing for the patient. Light and easy to operate, the Reaction’s non labor intensive applicators enable the practitioner to schedule treatments one after the other as well as ensure better treatment results.
“We are confident in the Reaction™’s ability to bring a true revolution in body contouring treatments and we are witness to incredible results every day,” says Viora CEO Josef Luzon in a press release.
In clinical tests, patients who underwent a skin tightening treatment course demonstrated an 81 percent improvement in wrinkles and skin laxity. A similar study evaluated the performance of CORE™ technology for cellulite reduction where patients showed a 55 percent improvement in the appearance of cellulite.
The Reaction™ has been selling globally for over a year and recently received FDA clearance and Health Canada certification, and is now available for sale in North America as well.
Health Canada certifies Viora’s Radiofrequency Body Contouring System
Viora, a leading medical aesthetic manufacturer, has received Health Canada’s certification for the first ever multi-frequency radiofrequency medical device for body contouring, the Reaction™.
Viora’s Reaction system (http://www.vioramed.com) with its CORE technology delivers vacuum therapy along with variable RF energy. Using three treatment frequencies as well as a multi-frequency mode incorporating all frequencies simultaneously provides the aesthetic professional the ability to precisely target specific skin depths, a combination that delivers immediately visible results.
The availability of different frequencies optimizes the thermal effect at different tissue depths and improves treatment accuracy and flexibility for the practitioner.
“We are confident in the Reaction™’s ability to bring a true revolution in body contouring treatments and we are witness to incredible results every day,” says Viora CEO Josef Luzon in a press release.
In tests, patients who underwent a skin tightening treatment course demonstrated an 81 percent improvement in wrinkles and skin laxity. A similar study evaluated the performance of CORE technology for cellulite reduction. Patients showed a 55 percent improvement in the appearance of cellulite.
The Reaction™ has received its FDA clearance on July 2009.
About Viora
Viora (www.vioramed.com) is a market-leading manufacturer of advanced radiofrequency, light-based systems and Diamond Tip microdermabrasion for the global aesthetic and medical markets. Viora offers a wide range of applications including body contouring, cellulite reduction, as well as phototherapy and anti-aging treatments. Viora’s products are developed by veteran engineers and medical specialists in the industry.
For more information, please contact:
Eliran Almog
VP Marketing
Email: Eliran@vioramed.com
FDA Approves Viora’s Radiofrequency Body Contouring System
The Food and Drug Administration OK’d the first-ever multi-channel radiofrequency medical device for body contouring.
Viora’s Reaction Aesthetic System (http://www.viorareaction.com/) with CORE technology delivers variable RF energy using three treatment modes and a multi-channel mode incorporating all frequencies simultaneously. The noninvasive treatment system combines vacuum therapy for body contouring and cellulite reduction.
The availability of different frequency modes optimizes the thermal effect at different tissue depths and improves treatment accuracy and flexibility for the practitioner.
“We are confident of the Reaction™’s ability to bring a true revolution in body contouring treatments and we are witness to incredible results every day,” says Viora CEO Josef Luzon in a press release.
In tests, patients who underwent a skin tightening treatment course demonstrated an 81 percent improvement in wrinkles and skin laxity. A similar study evaluated the performance of CORE technology for cellulite reduction. Patients showed a 55 percent improvement in the appearance of cellulite.



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